Etsy is the most popular marketplace focusing on handmade and vintage goods and craft suppliers. But, how to sell on Etsy? Is it only for physical products?
You probably have lots of questions.
If you are a crafter, artist, or designer, or if you can make any item you want to sell, there are many consumers out there looking for your unique products.
Want to give it a try by opening an Etsy shop?
Let’s get into the guide!
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What is Etsy?
Etsy is an online community of buyers and sellers similar to eBay, focusing on handcrafted and antique items, etc.
You can see most of the products fall into the categories of crafts, art, paper goods, and jewelry and most of the sellers also sell digital goods.
Etsy isn’t just the perfect marketplace for handmade goods. It is also a perfect platform for sellers who want to sell digital products online. It’s easy to set up a customized online store with full e-commerce capabilities.
Why Sell on Etsy?
Just imagine you make your own doormat. So, you can sell at any local market or local shop, but it is limited to the specific area where you sell.
The internet has opened the door for sellers to reach consumers outside their local area. But every small business owner may not know how to create their own website or e-commerce platform.
And the main part is, collecting payments from consumers.
This is where Etsy comes in handy for you!
If you are looking for a very suitable and related marketplace to sell your goods, Etsy provides a great marketplace specifically for crafters to list and sell their products to a wide audience.
And the best part is, Etsy also allows you to sell downloadable digital products just like printables, meaning buyers can download your digital products directly from your Etsy shop without any hassle.
How to Sell on Etsy (Step by Step)
Getting started with Etsy is a simple process and you can list products and set up payment methods in a friendly environment. To date, there are no setup fees or monthly fees to start an Etsy shop.
However, Etsy charges $0.20 per item as a listing fee. You can learn more about fees on Etsy from them fees and payment page.
First, Decide what you will sell on Etsy. If you are a person who likes making handicrafts, you definitely know what the best items are to sell.
Simply, go to Etsy and see what’s what best selling item here.
But never rely on that list, think of something unique you can create!
Not only physical goods, you can also sell digital goods.
If you’re thinking about selling printables and templates, you can use a free design platform like Canva to create them in less time.
How can I use Canva to sell printables and templates on Etsy?
Once you’ve created some unique templates, all you have to do is create a template link and create a PDF.
Make sure to include all template links and easy-to-follow instructions for your buyers to use.
Now, when you want to list your template on Etsy, simply create a new product as a digital download and upload the PDF as a digital product. Voila!
That way, your buyers will receive their purchased templates without any hassle.
However, it’s important to note that Canva has license agreement.
So before you dive in, take a moment to read it carefully or check out the following video provided by Canva.
Always nice to know.
Once you have a clear idea of what to sell and how payments are processed on Etsy, you can follow the steps below to start your Etsy shop easily.
- To create an Etsy account, go to Etsy and click the “Open a shop today” button.
- Once you have successfully registered, click “Sell on Etsy” in the top menu of the website.
- Start building your Etsy shop by providing your shop preferences, shop name, and checking availability, then continue.
- List your first product by filling in product details, category, image, inventory, type (physical or digital), shipping, and everything else Etsy will ask you for.
- Set up a payment method where you will receive payments.
- Set up a billing process on Etsy.
- Finally, click the “Store Manager” icon above the website menu to view your store dashboard.
Important: Don’t forget to explore Etsy seller’s handbook for more advice and inspiration for running your Etsy shop!
What’s more, Etsy’s Plus plan gives sellers access to a suite of tools designed to take their shops to the next level. Simply put, Etsy Plus comes with additional features like advanced shop customization options.
When you list your products, you need to run your Etsy shop effectively to get more sales.
To start promoting your products, you can do things like:
Remember, like other e-Commerce sites, Etsy buyers can also leave reviews about the quality of products in your Etsy shop.
So, you need to remember to provide good and decent service. You can provide more useful descriptions of your products to help buyers buy your products easily.
Another advantage, you can set up URL forwarding for domains you own directly to your Etsy shop. It helps you get more sales just by giving away and sharing your domain with others.
Additionally, don’t forget to customize your Etsy shop logo and cover to give it a look and feel that appeals to your customers.